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STORIES THAT SELL

WE TELL

Video Production as Visual Storytelling

People don't just buy what you do. They buy why you do it — the mission and values behind your brand. We move brands forward through media production to effectively educate, inspire, and sell.

Our clients are the go-getters — the individuals and organizations determined to make the world a better place one product, service, and customer experience at a time.

Does that sound like you?

We Create

Content to Carry

The World Forward

Our Approach to Video Production

We’re obsessed with solving problems and moving our clients toward their goals. In fact, we’d say that we’re in the business of solving problems — we just happen to do so through videography.

  • At the heart of every brand is a story. For some, it’s a story in objectives (Tesla: a sustainable future), others a story in reputation (Rolex: quality and expertise), still others a story in values (Ford: a family company), and much more. We start with your story because customers don’t buy what you do — they buy why you do it.

    We discuss:
    • Organizational history
    • Brand values
    • Company mission & obectives
    • Brand audience
    • Product/service offerings

    These pieces of your story are integral assets in our toolkit to create a strategy that speaks to your audience.

  • Clients always come to us either to solve a problem or achieve a goal, whether that’s to increase sales, educate an audience, or promote a new product. We are specialists in the space between concept and customer — partnering with you to discover and tell your story that will sell.

    Our creative process starts with a creative development consultation to identify problems, develop your goals, and set ideal outcomes. Our priority is partnering with you to create strategy-driven (and high-quality) media.

    The benefit to you? You don’t need to come to us with answers. Come with questions, problems, and goals, and we’ll work with you to develop a strategy to meet your objectives.

  • There is no one-size-fits-all approach to videography. The reason so many relationships between videographers and their clients fail is because of a failure to treat the creative endeavor as a partnership.

    We work closely with our clients to develop project scope so that the service, deliverables, and budget fit tightly with their goals. Our project development is highly collaborative and custom-tailored to every client, every time.

  • We are on mission to change the world, one organization at a time, by moving our clients forward. Beautiful videos go a long way, but if they aren’t goal-directed — i.e., solving a specific problem or advancing an objective — they leave a lot on the table.

    By the time we get to production, you’ll have a very clear roadmap from point A (your goals) to point B (those goals realized) with cinematography in between.

Ready to tell your story?

Stories sell. Ready to tell yours?

Frequently Asked Questions

  • We are a full-service video production company, meaning that we are equipped for all aspects of the videography process. This includes creative development, scripting, permitting, filming, editing, color correction, audio treatment, and distribution… just to name a few!

    We also offer commercial photography and drone video/photo services.

  • Yes, Phalanx Film Co. is based in Boise, Idaho!

  • Yes! In fact, as a growth-focused videography group, we love working with smaller organizations to tell their stories and help them grow.

    Our experience has been that the needs of large and small companies are essentially the same: to tell a story that converts a customer. We love the scrappy projects that help young organizations get off the ground and start changing the world.

  • Stories That Sell. We’re obsessed with strategy-driven storytelling: using media to solve problems and create growth outcomes for our clients. We’re in the business of quantifiable end results — it just happens to be through the medium of video production.

    Side note: we’re a guerilla-style media group with a small nuclear team, specifically designed to maximize ROI for our clients. We keep overhead low and partner with specialist freelancers to deliver top-shelf content at prices that make sense. This flexible style of production has allowed us to work with a wide gamut of clients across industries, from solopreneurs to 9-figure corporations. You’re in good company!

  • It’s videography with a return on investment. Our goal is to change the world, one organization at a time, by creating content that carries our clients forward.

  • Yes — our services aren’t limited to traditional media like TV, web, etc. If your company relies on socials for marketing or organic growth, we’d love to partner with you to move that needle through strategy-driven media.

  • Yes, we can! We are FAA-licensed (Part 107) and carry drone-specific liability insurance for aerial video and photo projects. Aerial footage can be a standalone service or a valuable storytelling tool in a larger project.

  • This is a super common question, and the answer is… it depends! It’s like building a house, where the investment depends on the size, materials used, location, and other factors. We’d love to learn more about your goals to create a custom-tailored solution for you!

You’re in good company.

We’ve told dozens of stories, and counting.

Still here? Let’s get busy.